KeyQ+ project

Culture and tourism as keys for quality cross border development of Italy and Croatia


Interreg Italia-Croatia Total budget 871.925,00 EUR FESR Contribution: 741.136,25 EUR


01/01/2018 – 30/6/2019

in brief

KeyQ+ is an INTERREG V A ITALY-CROATIA project funded by ERDF to preserve historical traditional cuisine and less-known cultural heritage sites. The project is capitalizing the IPA Adriatic KeyQ project, and is aimed at protecting and preserving historical traditional cuisine and less-known cultural heritage sites, in order to foster the cross-border economy. To that scope the project will ensure the definition of innovative tourist itinerary that will be focused on enhancing the local eno-gastronomic attractiveness, and supporting synergies creation among the didactic kitchens, local producers and cultural sites operators.

main outcomes

  • Guide carrying the description of typical and historical recipes
  • Online map of the points of interest, itinerary and activities
  • KeyQ+ Gastronomic guide and touristic itinerary (7 destinations - 3 languages)
  • Didactic kitchen
  • Video tutorials and trainings for chefs
  • 7 two-days Festivals in low season periods
  • Restyling and qualification of less known cultural assets in 7 point
  • Exchange of good practices and study visits for 16 economic stakeholders


Make natural and cultural heritage a leverage for sustainable and more balanced territorial development.

Target groups

  • Individual tourists and groups
  • Local, regional and national public aut horities
  • Regional and local development agencies, enterpri ses
  • Education and training organisations


  • Agency for Rural Development of Istria AZRRI | Pazin
  • CIVIFORM Soc. Coop. Company | Cividale del Friuli
  • City of Pula
  • Municipality of Cividale del Friuli
  • Market of Pula
  • Central vocational Training Schoool | Venice
  • Tourist Board of the Town of Mali Lošinj
  • Casa Artusi | Folimpopoli
  • Slow Friuli Venezia Giulia | Udine